A space for smaller projects, creative detours, and design exploration
Visuals developed as part of a pitch for the Champions Hockey League broadcast package. I developed my Cinema 4D skills for the pitch, modelling and texturing the CHL trophy and graphic language as well as adding texture and lighting to CG models of ice hockey helmets, pucks and sticks.
In my final months at Formula E I was involved in the early stages of the company's rebrand. My focus was on exploring how the new identity could work in motion, trying to capture the core creative idea of Electric Acceleration.
Identity design for FoxAdvice who offer business consultation for entrepreneurs and start-ups as well as personal coaching for individuals facing challenges in life. The identity was built around the core idea of growth.
Formula E Unplugged is an inside the ropes documentary series published by Formula E on their YouTube channel. I was tasked with designing the identity for the first series. After multiple explored routes, the chosen approach was based around the idea 'a part of the pitlane'. To open each episode, the show's logo was overlayed onto different details within the pits e.g. as a message on a mechanic's pit board, as a sticker on car parts or on trackside branding,
Logo design for my brother, Tom, who followed his dream of becoming a professional speedway rider. Tom used the identity throughout his time racing for teams such as the Birmingham Brummies, Peterborough Panthers and Wolverhampton Wolves. I also worked on Tom's race suit and bike livery designs for each season.
